The Climb: Insights on People, Process, and Growth

For a long time, I had thoughts I didn't share. Not because I didn't have something to say, but because I wasn't sure where it fit . Corporate guardrails. Unwritten rules. And if I'm being honest… the quiet fear of being “too much.” Too direct. Too opinionated. Too real. So I filtered. I softened. I held back. And in doing that, I also held back parts of myself that were meant to contribute, to challenge, to help. That’s why I created: www.vettainsights.com/blog What s

After a month on the road speaking to some incredible groups, I came back to a flood of DMs offering ways to "build more pipeline, convert leads, and automate outreach." I know I'm not alone in this. But here's the irony… 90% of the people reaching out have no idea what I actually do. Maybe they can drive more leads. But are they really leads if they don't turn into revenue? Because at the end of the day, that's the goal. Revenue. And it got me thinking about a bigger issue a

There's always a moment right before a talk begins that I've come to recognize: the room settles, conversations taper off, and there's this quiet pause in the air. Not tension exactly… just anticipation. I was there early, as always. Walking the room, taking in the setup, grounding myself before the energy shifts. And then the group starts to arrive, and with it, that familiar sense of gratitude. Every time I'm invited into a room to speak, I don't take it lightly. I love

I thrive in chaos. Which is fortunate, because chaos has been a consistent thread throughout my life. I grew up in a full house where space, attention, and resources were limited. I began working full-time at 18 to fund my life while earning two college degrees. I chose sales, one of the most unpredictable career paths you can take. Along the way, I tended bar, became a single parent, stepped into coaching, and eventually into leadership. For years, I thought I was simply “go

“Leadership isn't about effort. It's about precision.” Every CEO hears some version of this advice: “Coach your team more.” But here's the uncomfortable truth: Most coaching fails not because leaders aren't trying. It fails because they're coaching blind. We assume motivation works the same way for everyone. We assume feedback lands the same way for everyone. We assume what worked for us will work for them. It doesn't. Some people need pressure. Some shut down under it. S

I was coaching a client recently who's on the job search for the first time in decades. He's had an incredible career. Strong results. Highly respected. And yet, he said something I hear more often than you'd think: “I feel disconnected from this process.” Not unqualified. Not unsure of what he’s done. Disconnected. And as we talked, it became clear why. The job search doesn't break people because they aren't trying hard enough. It breaks them because they're carrying too

Insights and how they're reshaping the way we understand and interact with others. People are wonderfully complex. From how we look, to how we speak, to how we show up in a room, each of us carries a different combination of experiences, motivators, fears, talents, and communication styles. Sure, we share similarities, but like snowflakes, no two people are truly the same. Yet in the professional world, we often reduce people to quick categories or surface-level assumptions.