Navigating the Intersection of AI and Ethics: A Sales Leader’s Perspective
- agweber009
- Jan 9, 2025
- 2 min read
Over the past few months, Vetta Sales Consulting has had the pleasure of partnering with Alexandra Wintrich, MBA, PMP, and NeuZeit Group. This women-owned business has been providing trusted leadership and deep expertise in project management, innovation, and leadership for more than a decade.
As advancements in artificial intelligence continue to reshape industries, one of the most pressing topics is the rise of AI-powered misinformation and its implications for businesses and society. This insightful article from CDOMagazine and the NeuZeit Group CTO and Fractional Leader Mike Alvarez highlights the history of deepfakes. It explores strategies to mitigate their harm—a critical conversation in today’s AI-driven world.
In my partnership with NeuZeit Group, where I serve as a sales advisor, one area of focus is helping organizations leverage AI responsibly while driving measurable outcomes. Whether deploying AI for improved sales strategies or safeguarding businesses from potential misuse, the goal is to combine innovation with accountability.
Here are some key takeaways from the article that resonate deeply with my work at NeuZeit Group:
Awareness is Power: Organizations must stay ahead by understanding the evolving risks associated with AI, including deepfakes.
Building Trust: Trust is the foundation of success in sales and beyond. Businesses must ensure that their AI tools uphold transparency and ethical standards.
Collaborative Solutions: Cross-functional teams, including sales, IT, and leadership, must work together to address challenges and seize opportunities in the AI landscape.
At NeuZeit Group, we strive to empower businesses to harness AI's potential while fostering trust and ethical practices. Whether transforming sales strategies or navigating the complexities of AI implementation, our approach is always people-centric.
Let’s start a conversation—how is your organization preparing for the dual challenges and opportunities of AI?


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