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The Climb: Insights on People, Process, and Growth


Dream
Reflecting on the past year at Vetta Insights, I’m incredibly grateful for the clients, partners, friends, and supporters who have been part of this journey. After three decades working for the 10,000-lb gorillas , stepping out on my own, and then doing the real work of finding my niche, was both humbling and challenging. What I've gained in return has been worth every uncomfortable moment. I'm genuinely excited to work with my clients every day. I see continued growth, I'm
Dec 17, 2025


Reflection on Giving & Boundaries
How often do we give more than we receive, without ever pausing to question the imbalance? In business, this shows up everywhere. We're the first to volunteer for the extra project. We step in to support struggling teammates. We share our time, expertise, energy, and emotional bandwidth to keep things moving, often at our own expense. Many of us are natural contributors. We lead with service. We believe that saying “yes” builds trust, culture, and momentum. And often, it
Dec 15, 2025


Insights Unlocked
Insights and how they're reshaping the way we understand and interact with others. People are wonderfully complex. From how we look, to how we speak, to how we show up in a room, each of us carries a different combination of experiences, motivators, fears, talents, and communication styles. Sure, we share similarities, but like snowflakes, no two people are truly the same. Yet in the professional world, we often reduce people to quick categories or surface-level assumptions.
Dec 9, 2025


The Necessary Entrepreneur
https://www.youtube.com/watch?v=dg0YqO_55-g
Dec 8, 2025


Rebrand Launched
📣 Big News: Vetta Sales Consulting is Becoming Vetta Insights If you've known my work for a while, you know I'm passionate about helping people, leaders, and teams grow. Not just by improving strategy, but by understanding people at a deeper level. Since launching Vetta, my work has evolved in a direction that's bigger than “sales consulting.” It's become about something more foundational: Insight. Into people. Into behavior. Into the patterns that drive performance, confli
Dec 8, 2025


Mentor Minded
Mentoring without the right data is like driving to an unfamiliar destination without GPS. You might get there eventually, but not without wrong turns, frustration, and potentially giving up altogether. The truth is simple: no two individuals are alike. They have different motivations, different strengths, and different challenges. Yet too often in business, leadership, sports, and even parenting, we rely on one-size-fits-all development plans. They may feel efficient, but th
Dec 5, 2025


Speak Up
Words matter. What you say. How you say it.Your inflection. Your tone. Your presence. You can have the best idea in the world or the most impactful message, but if you don’t deliver it with conviction, clarity, and confidence, you diminish not only the power of the message, you diminish yourself. Recently I saw a post mourning the “death of cursive writing” because it’s no longer taught in schools.But maybe we should be talking about something even more concerning: The slow
Dec 2, 2025


Together = Success
As we head into Thanksgiving week, I'm reminded of something simple but powerful: Success is never a solo climb. Every summit I've reached, professionally and personally, has happened because of the people climbing alongside me. The leaders who invest deeply. The teams that show up with grit. The individuals who choose to grow, stretch, and push past the comfortable. I’m especially grateful for the teams who want to perform at their highest level…and the leaders who are commi
Nov 24, 2025


Scaleups: Ready for Your Next Stage of Growth?
Growth depends on aligning the right people, from leadership to individual contributors. When the team is not aligned, execution slows, initiatives stall, and productivity drops. A mis-hire can cost 3 to 5 times the employee's annual salary, including recruiting, onboarding, lost productivity, and team disruption. The U.S. Department of Labor estimates that a bad hire can cost up to 30% of a first-year employee's earnings, underscoring the critical importance of talent alignm
Nov 21, 2025


Meet Aria: Your AI Partner for Smarter Talent Decisions
The Challenge Leaders Everywhere Face You have invested in assessments. Your team has data on drives, motivations, and behavioral patterns. But there is a common problem. The data often sits unused because translating assessment scores into practical insights requires expertise, time, and mental bandwidth that most leaders simply do not have. What if you had an AI thought partner who could instantly translate assessment data into actionable guidance, whether you are hiring, c
Nov 20, 2025


What I'd Tell My 21-Year-Old Self
During a podcast interview last week, I was asked a question I've been asked many times before: “What advice would you give your 21-year-old self?” My answer hasn't changed in decades: it's the quality of the people around you that matters, not the quantity. For as long as I can remember, my personal tagline has been: "I’d rather have four quarters than 100 pennies.” I've said it so many times I sometimes joke I may have contributed to the death of the penny. But the truth be
Nov 19, 2025


Customer Retention vs. Closing New Business: The Hidden Power of Being a Trusted Advisor
In the pursuit of closing new deals, sales professionals (and the organizations they serve) often chase the adrenaline of “Now we’ve won the business !”. But here’s a truth that deserves equal, if not greater, airtime: the long-game of customer success drives far more sustainable value than the one-time win. Why retention matters (and why we still get it wrong) Consider these data points: The probability of selling to an existing customer is 60-70% , whereas for a new prosp
Nov 18, 2025
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